Mecklenburg County, Virginia Tourism samples
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Along Virginia's border with North Carolina about halfway between Richmond and Raleigh is the largest lake in Virginia, with over 850 miles of shoreline. Kerr Lake is the main attraction to Mecklenburg County, but visitors soon find out that there is much more to see and do. Mikula-Harris was chosen to develop marketing materials to promote tourism to this historic county. After doing some research and spending time exploring the county, we developed a campaign and a tourism website that perfectly captures the personality of the county and its unique assets. The ad campaign won the prestigious Best-in-Show Virgo Award presented by the Virginia Association of DMOs.