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What we need is technology to block lame ads

Google is considering an ad-blocking feature that will filter out specific ad formats that negatively affect the user experience. The types of ads include pop-ups, video ads that auto-play with sound and “prestitial” ads, which are the large ads that show up and cover...

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ADDY Memories (First in a series)

It's ADDY season once again. Of course, I am referring to the American Advertising Federation Awards that are taking place in cities all across America at this time of year. If you are a regular reader of this blog or a friend of Mikula-Harris on Facebook (as you...

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A Professional Bucket List

During our 25 years in business, we have achieved some pretty cool things. We've won more awards than I can count. They include local, regional and national awards. Many are from creative competitions while others are from industry-specific associations that judge...

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2017 Resolutions for DMOs

A short list of New Year’s Resolutions for DMOs in 2017. Get maximum impact out of video. Consumers want to see video of your destination. Actually, they expect it. Video has the power to inspire more than any other medium. Moving images, music, people, laughter and...

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2016: The Year in Review

I wouldn’t expect this post to take too long to write. After all, the year itself passed in the blink of an eye. Unless you watched a lot of election coverage, then it seemed interminable. The year started with our team being very busy with client work and ending the...

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Random Thoughts – Tourism Conference, Awards, More

Random thoughts from a busy week of being on the road and attending a regional tourism conference. • The more time I spend in Alabama the more I like it. In addition to driving through much of the state, I have now spent time in Birmingham, Montgomery and Huntsville....

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