Blog
It’s Been a Busy Spring — A Quick Update
Spring turned out to be a very busy time for Mikula-Harris. That brings good news and bad news. The good news is that being busy means we have been producing some interesting, fun and beneficial things for our clients and working hard to grow our agency as well. The...
Outdoor Lovers Flock to the Visitor Center to Star in a Video
Just four short weeks ago, America was united on one topic — that Spring could not arrive soon enough. We certainly agreed, but we had the added reason of knowing that we had shot a super cool video in the Fall that we couldn't release until the arrival of warmer...
Top Five Things About Working in Tourism Branding & Marketing
There are many reasons why it's fun to be involved in the travel and tourism industry. For example, the people who work in this industry are hospitality professionals. Not suprisingly, they are hospitable people — I mean they are friendly, engaging, fun people to...
Blue Ridge Outdoors Ultimate 100 List
The finest free magazine you will ever find is Blue Ridge Outdoors. Seriously, I’m not just saying that because of a bet made while bowling with the publisher. The magazine thoroughly covers outdoor and related topics in Virginia, West Virginia, the Carolinas,...
2013 – Year in Review
In a year when the news was dominated by a website that wouldn't work right, we managed to launch several without so much as a hiccup or any other pre-existing condition. We're not here to bash the famously flawed site that spawned a thousand congressional...
Smaller Destinations also Produce Great Creative Work
I read several travel and tourism industry blogs, e-newsletters and websites on a daily and weekly basis. I like them all for different reasons. They keep me informed of the latest trends and research and also introduce me to unique perspectives. One of the things I...
Virginia’s Blue Ridge leaders are a Shining Example
For a moment it was a Blue Ridge Day in Jacksonville, Florida. On Tuesday, November 5, the Southeast Tourism Society held its annual Shining Example Awards banquet honoring the best in the industry. Friends and colleagues who I have known and admired over the years...
Good News Monday — Finding Common Ground
I was shocked but also pleasantly surprised when I heard the news that two organizations typically on opposite ends of the political spectrum were working together on an issue. The Tea Party Patriots and the Sierra Club are cooperating to promote solar power in...
Not suggesting another name change, but…
In 2005, the International Association of Convention & Visitor Bureaus (IACVB) changed its name to Destination Marketing Association International (DMAI). This made the organization more inclusive of all entities promoting their destination, such as chambers of...
Mountains of research, but little creativity
I work with some highly creative people and also with some serious researchers. I've always been fascinated by the way research and creativity work together. My business partner and I even co-authored a paper on the role of creativity in brand building in which we...