Mikula-Harris is a unique creative firm that is part brand strategist and part advertising agency.
Some clients know us solely by our reputation as a branding firm. That’s understandable since we have launched many highly successful brands. We love finding out what makes an organization or destination unique. We then develop a strategy, messaging and, of course, a visual brand identity to set them on a track to success.
Most branding firms stop there, leaving their clients with a foundation to build upon. Not Mikula-Harris. We enjoy those next critical steps that actually bring a brand to life. Our team provides strategic and creative services for all aspects of marketing and advertising, including websites, print collateral materials, videos and advertising campaigns of every size and scope. We want to see brands reach their maximum potential and we’re committed to doing everything we can to make it happen.
Some clients engage Mikula-Harris as a branding firm while others partner with us as their agency to help take an existing brand to the next level. The ideal scenario with the most successful outcome is when clients use our team’s talent and expertise for both — crafting the brand and then developing everything needed to allow it to flourish.
Great brands don’t happen by accident.
The Hallmarks of Every Successful Brand:
Honest
They consistently deliver on their brand promise.
Unique
They differentiate and stand out among all of their competitors.
Creative
Their marketing is confident, creative and professional.
We help brands become great by getting all three of these things right, beginning with our highly-successful Brand Development Package.
What we do.
We do creativity. And, that can’t be fully explained by a few key words. We do what is needed and go wherever the ideas take us. Over the years, we’ve developed a wide range of unique projects from wayfinding signage to trade show displays — we even designed the floor of a basketball court and a custom necktie. Of course, we have many core strengths that we put to work for our clients every day.
Strategic Planning
Research
Brand Development
Copywriting
Creative Design
Web Design
Video & Photography
Social Media
History & Leadership
Our firm was launched on the belief that superior creative work is the best way for brands to forge a powerful connection with their customers. Since our founding in Roanoke, Virginia in 1992, our passion for building strong brands through exceptional creativity has not diminished. Mikula-Harris has grown into a team of dedicated and talented innovators, designers, writers and strategists who have propelled local, regional and national brands to success.
OUR FOUNDERS:
DAVID W. MIKULA — President & Co-Founder
David has a passion for working with clients to build innovative and exciting brand strategies. To gain the greatest possible understanding of a client’s strengths and weaknesses, he frequently conducts brand research, including interviews and surveys, personally. He then works with the Mikula-Harris creative team to formulate strategies and bring brands to life. He is an active member of the Virginia Association of Destination Marketing Organizations, the Virginia Restaurant Lodging and Travel Association and Southeast Tourism Society. He occasionally speaks at conferences on destination branding and marketing.
DAVID A. HARRIS — Creative Director & Co-Founder
David is responsible for establishing and maintaining the overall creative vision for each project. With a clear understanding of the power of collaboration, he works closely with clients and the Mikula-Harris creative team on every aspect of the creative process to ensure that each project solution is engaging, original and strategically sound. He has over 30 years of design experience and has played a key role in the successful development of projects across multiple disciplines for a wide range of clients. David received his Bachelor of Fine Arts in communication design from Radford University.
Let’s talk.
How can your brand benefit from the talent and experience of the Mikula-Harris team? Let’s start a conversation. Make the call today.